On Today’s episode, we are going to be talking with Richard Birt of Rytepath. Richard and I are going to be talking about the new normal of digital marketing and advertising, big data and everything in between.
Richard Birt is the Godfather of Big Data – and the founder of Rytepath. Rytepath is the market leader in deterministic data, marketing to consumers who are “in-market” researching products in real-time. They deploy advanced social, mobile and digital listening and recontact customers via email and mobile interaction in real-time. They monitor billions of records daily.
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